Vietnam’s Telecom Market is on a dynamic growth trajectory, with digital advertising spend rising to USD 1.15 billion in 2022 with a Year-on-Year change of 18.5%. Fueled by the National Digital Transformation Program, 5G network expansion, robust mobile penetration (145.8 million connections), and infrastructure enhancements, the telecom sector is set for a remarkable journey ahead….
Singapore-based mobile technology leader, Novosol, is making waves in the telecom industry, creating new revenue opportunities for Telcos in a quick span of three months via its breakthrough moLotus mobile video customer interaction platform – a GSM-based technology which reaches out directly to the inbox of all mobile handsets irrespective of phone type or model;…
With Indonesia going to the polls in 2024, political parties are gearing up to win the voters. Telcos in Indonesia are preparing to play a crucial role in the election, providing vital communication services to political parties, candidates, and voters. One innovative technology that could prove to be a game-changer in the 2024 election is…
Over the years video has transformed the way customers perceive, learn, engage, and transact. More brands are communicating with customers via mobile videos. During these pandemic times, customers are spending more time on their mobile devices. Therefore, it’s becoming even more important for brands to cater to their mobile experience ensuring leads. Telcos and Brands…
Telcos and Brands have been plagued by marketing inefficiencies like poor lead generation, unengaged customers, poor customer communication, ineffective legacy customer processes, and more — all leading to low revenues and high costs. As automation technology continues to evolve, the breakthrough moLotus automation capabilities are meeting the expectations of brand & telco marketers, doing away…
Media, advertising and marketing has seen huge innovation and disruption by online and social platforms. Relatively direct marketing has had no innovation, thus the space is ripe for disruption – moLotus with its breakthrough tech and platform is targeting this $350 Billion Direct Marketing opportunity. (Source: Statista). In addition to $350 Billion, the platform also…
moLotus mgram — a breakthrough technology — has revolutionized the mobile advertising landscape by transforming the way brands promote, sell, manage processes, engage their customers, and maximize lifetime value. Mobile advertising has witnessed a tectonic shift with significant innovations coming in lately. Gone are the days of incompetent marketing platforms, contributing little to the efforts of…
Covid-19 Pandemic has dramatically transformed the marketing landscape in 2020, with customers forging new buying habits and upping their expectations for brands. Marketing has evolved just as much, with breakthrough platforms like moLotus fast replacing in-person experiences and campaign redesigns to acknowledge the new reality. The pandemic has resulted in a shift of advertising budget from traditional…